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    An Analysis of Competition and Regulatory Intervention in India’s Television Distribution and Broadcasting Services

    Kathuria, Rajat; Kedia, Mansi; Sekhani, Richa | March 2019
    Abstract
    The television (TV) industry in India is undergoing a digital transformation, as are most other Information Technology (IT) sectors in the economy. While cable television is likely to dominate the market over the next few years, satellite television and online video are the current growth drivers. There has been significant growth of subscribers, industry revenue and availability of services. Much of this growth has been driven by digitization of cable, higher uptake of High Definition (HD) channels and the increase in smart device penetration resulting in increased consumption through alternate platforms. With 197 million TV1 households, India is the second largest television market in the world, next only to China. According to the Cable and Satellite Broadcasting Association of Asia (CASBAA), China has over 378 million TV households with a multichannel penetration3 of 48 per cent. On the other hand, the United States (US) and the United Kingdom (UK) account for 36 per cent and 41 per cent TV households respectively. The industry has made significant direct and indirect contributions to the economy. According to a Deloitte report titled “Economic Contribution of the Film and Television Industry in India”, the gross value addition by the TV industry in 2017 was INR 65,377 crore. The industry employed 16.44 lakh people in that year. Table1.1 below provides a snapshot of the economic impact of the television industry in India.
    Citation
    Kathuria, Rajat; Kedia, Mansi; Sekhani, Richa. 2019. An Analysis of Competition and Regulatory Intervention in India’s Television Distribution and Broadcasting Services. © Indian Council for Research on International Economic Relations. http://hdl.handle.net/11540/9810.
    Keywords
    Mass Media Industry
    Commerce and Industry
    Intra-Industry Trade
    Large Scale Industry
    Labor
    Technical Evaluation
    Results-Based Monitoring And Evaluation
    Performance Evaluation
    Television
    Industrialization
    Industrial Economics
    Industrial Development
    Industrial Policy
    Technology assessment
    Technological institutes
    Employment
    Information Media
    Mass Media
    Export Oriented Industries
    Electronics
    Computers
    Telecommunications Industry
    Manufacturing Industries
    Microprocessors
    Electronic Equipment
    Communication Industry
    Project impact
    Development projects
    Program management
    Performance appraisal
    Project appraisal
    Mass media and business
    Microelectronics industry
    Electronic industries
    Digital electronics
    Microelectronics
    Podcasts
    Music videos
    Internet videos
    Interactive videos
    Videos
    Video recordings
    Capital market
    Developing countries
    Market share
    Labor
    Technology transfer
    Cumulative effects assessment
    Job analysis
    Task analysis
    Cumulative effects assessment
    Grievance procedures
    Participatory monitoring and evaluation
    Show allCollapse
    Citable URI
    http://hdl.handle.net/11540/9810
    Metadata
    Show full item record
    Thumbnail
    An_Analysis_of_Competition_and_Regulatory_Interventions.pdf (3.788Mb)
    Author
    Kathuria, Rajat
    Kedia, Mansi
    Sekhani, Richa
    Theme
    Industry
    Evaluation
    Labor Migration

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