Valuing Electricity Service Attributes: A Choice Experiment Study in Madhya Pradesh, India
Gunatilake, Herath; Patail, Sumeet; Yang, Jui Chen | November 2012
Abstract
This paper presents the results of a choice experiment study undertaken to value electricity service attributes in Madhya Pradesh, India. Primary data was collected from 2,083 households using stratified random sampling method. Results show that existing service is very poor and consumers have substantial willingness to pay (WTP) for changing the status quo. Amongs the studied service attributes, hours of supply captures the highest WTP and WTP declines significantly with reduced hours of supply. However, quality, customer service, and accuracy of billing together accounts for 56% of the total WTP. Assessment of WTP with different service attribute combinations show that value of other service attributes become relatively more important when supply is less than 24 hours. Simulations show that uptake rates increase substantially when improved hours of supply is supplemented with other service attributes. Development impact of $1.2 billion worth physical infrastructure investments on Madhya Pradesh power distribution network for 24-hour supply can be significantly enhanced if quality, customer service, transparency, and accuracy of billing are also improved simultaneously.
Citation
Gunatilake, Herath; Patail, Sumeet; Yang, Jui Chen. 2012. Valuing Electricity Service Attributes: A Choice Experiment Study in Madhya Pradesh, India. © Asian Development Bank. http://hdl.handle.net/11540/1265. License: CC BY 3.0 IGO.ISSN
1655-5252
Keywords
Work Environment
Urban Environment
Social Environment
Regulatory Environments
Marine Environment
International Environmental Relations
Institutional Environment Assessment
Global Environment
Environmental Sustainability
Environmental Strategy
Environmental Services
Environmental Resources
Environmental Management and Planning
Environmental Issues
Environmental Guidelines
Environmental Effects
Environment and Pollution Prevention
Climate
Climate change
Climate impacts assessment
Global climate change
Environmental Control
Environmental Technology
Land Development
Forestry Development
Fishery Development
Environmental Statistics
Environmental Planning
Environmental Management
Environmental Education
Environmental Capacity
Pollution Control
Nature Protection
Environmental Conservation
Climatic change
Climatic influence
Climatology
Investment bank
Investment policy
Air quality indexes
Ecological risk assessment
Environmental impact evaluation
Analysis of environmental impact
Environmental toxicology
Health risk assessment
Rain and rainfall
Acid precipitation
Ozone-depleting substance mitigation
Greenhouse gas mitigation
Prevention of pollution
Air quality
Air quality management
Pollution
City planning
Urban climatology
Bank investment
Capital investment
Investment banking
Venture capital
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Citable URI
http://hdl.handle.net/11540/1265Metadata
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